Brand India Initiatives - ODOP

The Chief Minister of Uttar Pradesh, Yogi Adityanath, was recently proud of our Prime Minister, Mr Narendra Modi when he offered global branding to One District One Product (ODOP) items. During his visit to the 41st India International Trade Fair 2022, the chief minister said that his team had identified one product from every district and encouraged the artisans to move ahead with the designing, branding and marketing. Way ahead, as the team imparted training, it also offered honorarium. Besides, the craftsmen were offered toolkits and all the requisite cooperation. Such an initiative will certainly help to build a self-reliant nation.

Check out the link below (in the comments section) to learn more about the initiative.

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